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Relationship marketing: creating stakeholder value by
Publication details: Butterworth-Heinemann, 2002
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 CHR.

Product management by
Edition: 3rd ed.
Publication details: McGraw-Hill, 2002
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 LEH.

Successful marketing on a shoestring by
Publication details: Lancashire : Gregory-Jones Marketing Communications, 1997
Availability: Items available for loan: CAFRE Greenmount Library (1)Location, call number: 658.8 JON/PAM.

New venture creation in Ireland by
Publication details: Oak Tree Press, 2002
Availability: Items available for loan: CAFRE Loughry Library (3)Location, call number: HF5351 COO, ...

Marketing: an introduction by
Edition: 7th International ed.
Publication details: Prentice-Hall, 2005
Availability: Items available for loan: CAFRE Enniskillen Library (1)Location, call number: Shelf 29 658.8 ARM. CAFRE Loughry Library (2)Location, call number: HF5415 ARM, ...

Essentials of Entrepreneurship and Small Business Management by
Publication details: Pearson Education, 2004
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HD62.7 ZIM.

Consumer behaviour and marketing strategy by
Edition: 7th ed.
Publication details: McGraw-Hill, 2004
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415.3 PET.

Start your own business by Series: Teagasc Modular Training Programme
Publication details: Kilkenny : Teagasc, 2003
Availability: Items available for loan: CAFRE Greenmount Library (7)Location, call number: 658.11 BEL, ...

Beyond traditional marketing: innovations in marketing practice by
Publication details: John Wiley & Sons, 2005
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 KAS.

Essentials of Entrepreneurship and Small Business Management by
Edition: 4th ed.
Publication details: Pearson Education, 2005
Availability: Items available for loan: CAFRE Enniskillen Library (4)Location, call number: Shelf 32 658.022 ZIM, ...

Foundation marketing by
Edition: 3rd ed.
Publication details: Financial Times Prentice Hall, 2004
Availability: Items available for loan: CAFRE Loughry Library (8)Location, call number: HF5415 HIL, ...

Managing new product and process development: text and cases by
Publication details: The Free Press, 1993
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415.153 CLA.

Marketing: an introduction by
Edition: 8th ed.
Language: English
Publication details: New Jersey, Pearson Prentice Hall, 2006
Availability: Items available for loan: CAFRE Enniskillen Library (1)Location, call number: Shelf 29 658.8 ARM. CAFRE Greenmount Library (1)Location, call number: 658.8 ARM. Items available for reference: CAFRE Greenmount Library: Not for loan (1)Location, call number: Reference 658.8 ARM/REF.

Why customers do what they they do: who they are, why they buy, and how you can anticipate their every move by
Publication details: McGraw-Hill, 2006
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415.5 COH.

Blue ocean strategy: how to create uncontested market space and make the competition irrelevant by
Publication details: Harvard Business School Press, 2005
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HD30.28 KIM.

Treasure hunt: inside the mind of the new global consumer by
Publication details: Portfolio, 2006
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415.3 SIL.

Marketing: concepts and strategies by Language: English
Publication details: Boston: Houghton Mifflin, 2006
Availability: Items available for loan: CAFRE Enniskillen Library (1)Location, call number: Shelf 29 658.8 DIB. CAFRE Loughry Library (2)Location, call number: HF5415 DIB, ...

Garden Industry Monitor :The UK multiple retailer's future strategy garden retailing market analysis - prepared for the Horticultural Trades Association by ADAS Horticulture Language: English
Publication details: Berkshire: The Horticultural Trades Association, 2004
Availability: Items available for reference: CAFRE Greenmount Library: Not for loan (1)Location, call number: Reference 635.0688 HOR/REF.

Marketing plans: how to prepare them, how to use them by
Edition: 6th ed.
Publication details: Oxford: Elsevier, 2007
Availability: Items available for loan: Dundonald House Library (1)Location, call number: 658.8 MCD.

Opportunities in the UK soft fruit sector - a Farmer's Fund Food Chain Award by Language: English
Publication details: Leicestershire: Nuffield Farming Scholarships Trust, 2006
Availability: Items available for loan: CAFRE Greenmount Library (1)Location, call number: NUFFIELD FARMING SCHOLARSHIPS TRUST.

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