Strategy maps: converting intangible assets into tangible outcomes

By: Kaplan, Robert S | Norton, David P Language: English Publication details: Boston, USA : Harvard Business School Press, 2004Description: 454pISBN: 1591391342Subject(s): Strategic management | Operations management | Customer value managementDDC classification: 658.4012 | 658.4013 Summary: Strategy Maps introduces a new tool that has evolved from Robert Kaplan and David Norton's ongoing research with hundreds of Balanced Scorecard adopters across the globe, and its premise is simple: if you can visually map your strategy, the people within your organisation will better understand it and therefore be better able to execute it effectively.

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Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Book - Standard loan	Dundonald House Library	658.4013 KAP (Browse shelf(Opens below))	1	Available		B5779

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Previous	658.4013 BRI/PAM BS EN ISO 9004: 2009. Managing for the sustained success of an organization - a quality management approach	658.4013 BRO Beyond the balanced scorecard: improving business intelligence with analytics	658.4013 KAP The balanced scorecard: translating strategy into action	658.4013 KAP Strategy maps: converting intangible assets into tangible outcomes	658.4013 MOR Lean six sigma for dummies	658.4013 MUL The tyranny of metrics	658.4013 OAK Total quality management and operational excellence: text with cases	Next

1591391342 (pbk.) :

Strategy Maps introduces a new tool that has evolved from Robert Kaplan and David Norton's ongoing research with hundreds of Balanced Scorecard adopters across the globe, and its premise is simple: if you can visually map your strategy, the people within your organisation will better understand it and therefore be better able to execute it effectively.

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