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Marketing plans: how to prepare them, how to use them by
Edition: 5th ed.
Language: English
Publication details: Oxford : Butterworth-Heinemann, 2002
Availability: Items available for loan: CAFRE Greenmount Library (3)Location, call number: 658.802 MCD, ... CAFRE Loughry Library (4)Location, call number: HF5415 MCD, ...

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International marketing strategy: analysis, development and implementation by
Edition: 6th ed.
Publication details: Andover: Cengage Learning, 2012
Availability: Items available for loan: CAFRE Loughry Library (5)Location, call number: HF1416 DOO, ... Items available for reference: CAFRE Loughry Library: Not for loan (1)Location, call number: HF1416 DOO.

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International marketing strategy: analysis, development and implementation by
Edition: 8th ed.
Publication details: Andover: Cengage Learning, 2019
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF1416 DOO.

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International marketing strategy: analysis, development and implementation by
Edition: 7th ed.
Publication details: Andover: Cengage Learning, 2016
Availability: Items available for loan: CAFRE Loughry Library (5)Location, call number: HF1416 DOO, ...

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