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International marketing strategy: analysis, development and implementation

By: Doole, Isobel | Lowe, Robin | Kenyon, AlexandraPublication details: Andover: Cengage Learning, 2019Edition: 8th edDescription: 470pISBN: 9781473758742Subject(s): Marketing | Brands | Communication | Competition | Culture | Direct marketing | Exporting | Sourcing | Product development | PricingLOC classification: HF1416
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Item type Current library Call number Copy number Status Date due Barcode
Book - Standard loan CAFRE Loughry Library HF1416 DOO (Browse shelf(Opens below)) 1 Available 193323

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