Blue ocean strategy: how to create uncontested market space and make the competition irrelevant
Publication details: Harvard Business School Press, 2005Description: 238pISBN: 1591396190Subject(s): Business management | Business strategies | Marketing strategies | Business innovation | Value creationLOC classification: HD30.28Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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Book - Standard loan | CAFRE Loughry Library | HD30.28 KIM (Browse shelf(Opens below)) | 1 | Available | 164657 |
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