Essentials of marketing: text and cases
Language: English Publication details: Maidenhead : McGraw-Hill, 1993Edition: 2nd edDescription: 496pISBN: 0077077288Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Book - Standard loan | CAFRE Loughry Library | HF5415 LAN (Browse shelf(Opens below)) | 1 | Available | 148998 | |
Book - Standard loan | CAFRE Loughry Library | HF5415 LAN (Browse shelf(Opens below)) | 2 | Available | 111424 |
Browsing CAFRE Loughry Library shelves Close shelf browser (Hides shelf browser)
HF5415 KOU The marketing century: how marketing drives business and shapes society | HF5415 KRA New products and diversification | HF5415 LAN Essentials of marketing : Text and cases | HF5415 LAN Essentials of marketing: text and cases | HF5415 LAN Essentials of marketing: text and cases | HF5415 LEA Fundamentals of marketing | HF5415 LEH Product management |
includes end of chapter refs. and index
There are no comments on this title.