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Integrated advertising, promotion, and marketing communications by
Edition: 5th ed.
Publication details: Harlow, Essex: Pearson Education, 2012
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 CLO.

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Likeable social media: how to delight your customers, create an irresistible brand, and be generally amazing on Facebook (and other social networks) by
Publication details: New York: McGraw-Hill, 2011
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415.1265 KER.

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Fusion: the new way of marketing by
Publication details: St Albans, Herts.: Ecademy Press, 2011
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415.1265 TAY.

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