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Marketing management : Analysis, planning, implementation and control by
Edition: 9th ed.
Language: English
Publication details: Hemel Hempstead : Prentice-Hall, 1997
Availability: Items available for loan: CAFRE Greenmount Library (1)Location, call number: 658.8 KOT.

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Working the crowd: social media marketing for business by
Edition: 2nd ed.
Publication details: Swindon: British Informatics Society, 2012
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415.1265 BRO.

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Likeable social media: how to delight your customers, create an irresistible brand, and be generally amazing on Facebook (and other social networks) by
Publication details: New York: McGraw-Hill, 2011
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415.1265 KER.

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