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Managing and Marketing your Website

By: Hutchinson, JimPublication details: Oak Tree Press, 1999ISBN: 1860761240Subject(s): Web site development | Retail trades + marketing | Internet sites | Web page designLOC classification: QA76.76
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Item type Current library Call number Copy number Status Date due Barcode
Book - Standard loan CAFRE Loughry Library QA76.76 HUT (Browse shelf(Opens below)) 1 Available 154039

This guide to managing and marketing a website covers getting the content right, engine registration, publicity, media planning and buying, and measuring the website's success. Case studies demonstrate how successful websites work and a glossary keep

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