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Face the media: the complete guide to getting publicity and handling media opportunities

By: Byrne, JudithLanguage: English Publication details: Oxford : How to Books, 2002Edition: 2nd edDescription: 142pISBN: 1857037979Subject(s): Communications industry | Publicity | Media | Communications | News media | Media industry | Radio communications | Public relationsDDC classification: 302.23 | 659 Summary: Shows exactly what to do to get great media coverageSummary: With this book you will know exactly what to do to get great media coverage. It reveals what makes news and how you can be asked back again and again, so that media appearances are part of your professional competence.
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Getting an interview; talking to journalists; doing radio; getting your messages clear; turning messages into soundbites; feeling confident; making a success of the television interview; doing different kinds of interview; talking to the media in a c

Shows exactly what to do to get great media coverage

With this book you will know exactly what to do to get great media coverage. It reveals what makes news and how you can be asked back again and again, so that media appearances are part of your professional competence.

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