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Fundamentals of retailing and shopper marketing

By: Hillesland, JanPublication details: Harlow: Pearson Education, 2013Description: 340pISBN: 9780273757399Subject(s): Retail trade | Marketing strategies | Brand marketing | Advertising | Loyalty cards | Supermarkets | Pricing | Point of sale | PackagingLOC classification: HF5429
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book - Standard loan CAFRE Loughry Library HF5429 HIL (Browse shelf(Opens below)) 1 Available 192053
Book - Standard loan CAFRE Loughry Library HF5429 HIL (Browse shelf(Opens below)) 2 Available 192057

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