Managing a crisis: a practical guide
Curtin, Tom Hayman, Daniel Husein, Naomi
Managing a crisis: a practical guide - Basingstoke: Palgrave Macmillan, 2005 - 180p.
This new practical guide explains what makes a crisis and who are the key players. It shows the importance of prior preparation and testing so that the company fully understands the crisis management environment and the importance of communications.
1403943222
Crisis management
Crisis communications
Internal communication
Businesses, commerce, markets, trade - general
Crisis management
HF5351
658.4056
Managing a crisis: a practical guide - Basingstoke: Palgrave Macmillan, 2005 - 180p.
This new practical guide explains what makes a crisis and who are the key players. It shows the importance of prior preparation and testing so that the company fully understands the crisis management environment and the importance of communications.
1403943222
Crisis management
Crisis communications
Internal communication
Businesses, commerce, markets, trade - general
Crisis management
HF5351
658.4056