Consumer behaviour: a European perspective
Solomon, Michael Bamossy, Gary Askegaard, Soren Hogg, Margaret K.
Consumer behaviour: a European perspective - 6th ed. - Harlow: pearson education, 2016 - 706p.
9781292063423
Consumer behaviour
Consumer attitudes
Consumer choice
Shopper preferences
Consumer behaviour: a European perspective - 6th ed. - Harlow: pearson education, 2016 - 706p.
9781292063423
Consumer behaviour
Consumer attitudes
Consumer choice
Shopper preferences