| 000 | 00855cam a2200301 4500 | ||
|---|---|---|---|
| 001 | u139229 | ||
| 003 | SIRSI | ||
| 008 | 000000n2016 000 0 eng u | ||
| 020 | _a9781473723702 | ||
| 050 | _aHF1416 | ||
| 100 | 1 |
_aDoole, Isobel _9279685 |
|
| 100 | 1 |
_aLowe, Robin _9288899 |
|
| 100 | 1 |
_aKenyon, Alexandra _9321142 |
|
| 245 | 1 |
_aInternational marketing strategy: _banalysis, development and implementation |
|
| 250 | _a7th ed. | ||
| 260 |
_aAndover: _bCengage Learning, _c2016 |
||
| 300 | _a465p. | ||
| 650 |
_aMarketing _9329727 |
||
| 999 |
_c130432 _d130432 |
||
| 650 |
_aBrands _9333134 |
||
| 650 |
_aCommunication _9329484 |
||
| 650 | _aCompetition | ||
| 650 |
_aCulture _9329512 |
||
| 650 |
_aDirect marketing _9333659 |
||
| 650 |
_aExporting _9335919 |
||
| 650 |
_aSourcing _9335920 |
||
| 650 |
_aProduct development _9330203 |
||
| 650 |
_aPricing _9333486 |
||