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Principles of marketing

By: Kotler, Philip | Armstrong, Gary | Harris, Lloyd C | Piercy, NigelPublication details: Upper Saddle River: Pearson Education Ltd., 2016Edition: 7th European edDescription: 662p. - immediately available as an e-copy by clicking on the link belowISBN: 9781292115252Subject(s): Marketing | Marketing strategies | Customer value management | Advertising | Public relations | Social marketingDDC classification: 658.8 Online resources: click here
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Item type Current library Call number Copy number Status Date due Barcode
EBOOK CAFRE Greenmount Library ONLINE EBOOK (Browse shelf(Opens below)) 1 Available 140142-1001

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