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Retail marketing management: principles and practice by
Publication details: Harlow: Pearson Education, 2015
Online access:
Availability: Items available for loan: CAFRE Enniskillen Library (6)Location, call number: Shelf 29 658.8 GOW, ... CAFRE Loughry Library (3)Location, call number: ONLINE EBOOK, ... Items available for reference: CAFRE Loughry Library: Not for loan (1)Location, call number: Reference HF5429 GOW.

Marketing plans: how to prepare them, how to profit from them by
Edition: 8th ed.
Publication details: Chichester: Wiley-Blackwell, 2016
Online access:
Availability: Items available for loan: CAFRE Enniskillen Library (3)Location, call number: Shelf 29 658 MCD, ... CAFRE Greenmount Library (1)Location, call number: ONLINE EBOOK.

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