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Relationship marketing for competitive advantage: winning and keeping customers by
Edition: 2nd ed.
Publication details: Butterworth-Heinemann, 2000
Availability: Items available for loan: CAFRE Loughry Library (2)Location, call number: HF5415 PAY, ... Items available for reference: CAFRE Loughry Library: Not for loan (1)Location, call number: HF5415 PAY/REF.

Brand valuation: understanding, exploiting and communicating brand values by
Publication details: Financial Times Management, 1998
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5429 FIN FT REPORTS.

Brand valuation: reference documents
Publication details: Financial Times Management, 1997
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5429 FIN FT REPORTS.

Matching production to the markets for meat. Proceedings of the OCT conference by
Publication details: Oxford: British Society of Animal Production, 1984
Availability: Items available for loan: CAFRE Greenmount Library (1)Location, call number: 658.809636 MAT. CAFRE Loughry Library (1)Location, call number: HD9410.

International marketing by Series: CIM Student Workbook
Edition: 3rd ed.
Publication details: Oxford: Butterworth-Heinemann, 1998
Availability: Items available for loan: CAFRE Loughry Library (2)Location, call number: HF1416 PAL, ...

Marketing strategy by
Edition: 2nd ed.
Publication details: Oxford: Butterworth-Heinemann, 1998
Availability: Items available for loan: CAFRE Loughry Library (2)Location, call number: HF5415 FIF, ...

Green marketing by
Publication details: MandE, 1992
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 PEA.

Principles of marketing by
Publication details: 1993
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 RAN.

Principles of marketing by
Publication details: 1997
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 BRA.

Effective management for marketing 1997-98 by Series: CIM Student Workbook
Publication details: Oxford: Butterworth-Heinemann, 1997
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5351 HAT - STORE PBX.

Product development guide for the food industry by
Publication details: Campden and Chorleywood Food Research Association, 1996
Availability: Items available for loan: CAFRE Loughry Library (4)Location, call number: HF5415.153 SHA, ... Items available for reference: CAFRE Loughry Library: Not for loan (1)Location, call number: HF5415 SHA/REF. Not available: CAFRE Loughry Library: Checked out (1).

Marketing challenges: cases and exercises by
Edition: 3rd ed.
Publication details: 1989
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 LOV.

Marketing : an introductory text by
Publication details: 1991
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 BAK.

Marketing by
Publication details: 1996
Availability: Items available for loan: CAFRE Loughry Library (3)Location, call number: HF5415 MER, ...

Strategic marketing management by
Publication details: London: McGraw-Hill, 1997
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415.13 LAM.

Winkler on marketing planning by
Publication details: London: Associated Business Programmes, 1972
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 WIN.

Brand power by
Publication details: Basingstoke: Macmillan, 1994
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 STO.

The fundamentals and practice of marketing by
Publication details: London: Heinemann, 1978
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 WIL.

Marketing : a behavioural analysis by
Publication details: 1975
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 CHI.

Marketing and production decisions: teacher's guide by Series: Understanding Business
Publication details: Longman: 1991
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 TIN.

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