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Ten deadly marketing sins: signs and solutions by Language: English
Publication details: Chichester: John Wiley, 2004
Availability: Items available for loan: CAFRE Enniskillen Library (2)Location, call number: Shelf 29 658.8 KOT, ... CAFRE Loughry Library (1)Location, call number: HF5415 KOT.

Brand valuation: understanding, exploiting and communicating brand values by
Publication details: Financial Times Management, 1998
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5429 FIN FT REPORTS.

Concepting: creating successful brands in a communication-oriented era by
Publication details: World Advertising Research Center, 2001
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5429 RIJ.

Customer satisfaction by
Publication details: Leatherhead Food Research Association, 2002
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415.5 ADE.

A new brand world: 8 principles for achieving brand leadership in the 21st Century by
Publication details: Viking, 2002
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 BED.

Designing brand identity by
Edition: 2nd ed.
Publication details: New Jersey: John Wiley & Sons, 2006
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 WHE.

It's our thing: 300 years of Irish brands by
Publication details: LULU Enterprises Inc, 2010
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 MAG. Items available for reference: CAFRE Loughry Library: Not for loan (1)Location, call number: HF5415 MAG.

Understanding brands
Publication details: Bristol: Classroom Video, 2010
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 UND.

Waking the giant: revitalising the mature brand by
Publication details: Milton, Qld.: Wiley, 2009
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 STE.

Secrets of the superbrands: food
Publication details: Bristol: Classroom Video, 2011
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415 SEC.

Myths of branding : a brand is just a logo, and other popular misconceptions by Series: Business mythsPublisher: London : KoganPage, 2019
Availability: Not available: CAFRE Loughry Library: Checked out (1).

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