It's our thing: 300 years of Irish brands
Publication details: LULU Enterprises Inc, 2010Description: 406pISBN: 9781446151334Subject(s): Brand marketing | Brands | Brand names | TrademarksLOC classification: HF5415Summary: Traces the evolution and development of Irish brands through the eyes of those who created them and nurtured them, and discusses how these brands engage with us, and we with them. In so doing, the author projects a chronological history of Ireland through its brand heritage, and along the way presents the full creative scope and range of brands old and new, expired and inspired. Heavily illustrated throughout, 'It's Our Thing' is a unique portrayal of Ireland, its people, society and its progress through timeItem type | Current library | Call number | Copy number | Status | Date due | Barcode |
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Book - Standard loan | CAFRE Loughry Library | HF5415 MAG (Browse shelf(Opens below)) | 1 | Available | 191453 | |
REFERENCE | CAFRE Loughry Library | HF5415 MAG (Browse shelf(Opens below)) | 2 | Not for loan | 191452 |
Traces the evolution and development of Irish brands through the eyes of those who created them and nurtured them, and discusses how these brands engage with us, and we with them. In so doing, the author projects a chronological history of Ireland through its brand heritage, and along the way presents the full creative scope and range of brands old and new, expired and inspired. Heavily illustrated throughout, 'It's Our Thing' is a unique portrayal of Ireland, its people, society and its progress through time
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