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Principles and practice of marketing

by Jobber, David.

Edition: 4th ed.Language: English Publication details: Maidenhead : McGraw-Hill, 2004Availability: Items available for loan: CAFRE Greenmount Library (2) , CAFRE Enniskillen Library (1) . Location(s): Call number: 658.8 JOB, Call number: 658.8 JOB.

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Marketing: concepts and strategies

by Dibb, Sally | Simpkin, Lyndon.

Language: English Publication details: Boston: Houghton Mifflin, 2006Availability: Items available for loan: CAFRE Loughry Library (2) , CAFRE Enniskillen Library (1) . Location(s): Call number: HF5415 DIB, Call number: 658.8 DIB.

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