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The psychology of marketing: cross-cultural perspectives

By: Raab, Gerhard | Goddard, G. Jason | Ajami, Riad A | Unger, AlexanderPublication details: Farnham, Surrey: Gower, 2010Description: 393pISBN: 9780566089039Subject(s): Marketing | Customer relations | Consumer behaviour | MotivationLOC classification: HF5415
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book - Standard loan CAFRE Loughry Library HF5415 RAA (Browse shelf(Opens below)) 1 Available 191963

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