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Marketing: principles and practice by
Edition: 4th ed.
Publication details: Harlow : Financial Times Prentice Hall, 2001
Availability: Items available for loan: CAFRE Greenmount Library (2)Location, call number: Reference 658.8 ADC/REF, ...

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Creating a company for customers: how to build and lead a market-driven organization by
Publication details: Financial Times Prentice Hall, 2001
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415.5 MCD.

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Creating breakthrough products: innovation from product planning to program approval by
Publication details: Financial Times Prentice Hall, 2002
Availability: Items available for loan: CAFRE Loughry Library (1)Location, call number: HF5415.153 CAG.

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Principles of marketing by
Edition: 5th European Ed.
Publication details: Harlow: Financial Times Prentice Hall, 2008
Availability: Items available for loan: CAFRE Loughry Library (2)Location, call number: HF5415 KOT, ...

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