Customer relationship management: The business case for CRM
Publication details: Financial Times Prentice Hall, 2000ISBN: 0273650696Subject(s): Customer care | Customer loyalty | Customer value management | Marketing | Marketing strategiesLOC classification: HF5415Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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Book - Standard loan | CAFRE Loughry Library | HF5415 RYA (Browse shelf(Opens below)) | 1 | Available | 164045 |
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