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The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty

by McGrath, Rita Gunther | Harvard Business Review.

Publication details: USA : Harvard Business School Press, 2000Availability: Items available for loan: CAFRE Loughry Library (1) . Location(s): Call number: HF5351 MCG.

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Blue ocean strategy: how to create uncontested market space and make the competition irrelevant

by Kim, W Chan | Mauborgne, Renee.

Publication details: Harvard Business School Press, 2005Availability: Items available for loan: CAFRE Loughry Library (1) . Location(s): Call number: HD30.28 KIM.

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