Zimmerer, Thomas W. Scarborough, Norman M. <br/><br/>
Essentials of Entrepreneurship and Small Business Management 

 -  Pearson Education,  2004 
<br/><br/> This edition introduces the processes of new venture creation & the critical knowledge needed to manage a business once it is formed. 
<br/><br/> The challenge of entrepreneurship: The foudations of entrepreneurship; Inside the entrepreneurial mind. Building the Business Plan: Beginning Considerations - Strategic management and the entrepreneur; Forms of business ownership & franchising; Buyin 
<br/><br/><label>ISBN: </label>0131440292 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Small business management<br/>Entrepreneurship<br/>Business plans<br/>Marketing strategies<br/>Financial planning<br/>Business plans
<br/><br/><label>Subjects--Facted Index Terms: </label><br/>Businesses, commerce, markets, trade - general
<br/><br/><label>LC Class. No.: </label>HD62.7