Wilcox, Dennis L. Ault, Philip K. Agee, Warren K. <br/><br/>
Public relations: strategies and tactics 

 - 4th ed. 
 - New York:   HarperCollins College Publishers,   1995 
 - xxv1,695p. 
<br/><br/><label>ISBN: </label>0673993094 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations
<br/><br/><label>LC Class. No.: </label>HF5353