Understanding enterprise, entrepreneurship and small business
- 2nd ed.
- London: Macmillan, 2003
- xxiv, 520p.
Providing an accessible guide to the key facts, theories and thinking about enterprise & entrepreneurship, this text considers the relationship to small business & discuss the methods that are taken to promote them.
Part 1: The Concept of Enterprise. Why talk about enterprise? What does enterprise mean? Enterprise in individuals; Enterprise: the external influences. Part 2: Enterprise & Small Business. Small business: definitions, characteristics & needs; Distin