Bryson, John M.

Strategic planning for public and nonprofit organizations: a guide to strengthening and sustaining organizational achievement - 3rd ed. - San Francisco, USA : Jossey-Bass Inc, 2004 - 430p.

0787967556 (hbk.) : Previous ed.: 1995. Includes bibliographical references and index.

The standard reference work in the field, this new edition features the strategy change cycle - a proven planning process used by a large number of organizations and offers detailed guidance on implementing the planning process and includes the specific tools and techniques to make the process work in any organization. It also introduces new material on creating public value, stakeholder analysis, strategy analysis, strategy mapping, balanced scorecards etc.This book contains many updated examples and cases

0787967556


Strategic management
Stakeholder analysis
Strategy mapping


Strategic management


Strategic management


Management

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