Curtin, Tom Hayman, Daniel Husein, Naomi

Managing a crisis: a practical guide - Basingstoke: Palgrave Macmillan, 2005 - 180p.

This new practical guide explains what makes a crisis and who are the key players. It shows the importance of prior preparation and testing so that the company fully understands the crisis management environment and the importance of communications.

1403943222


Crisis management
Crisis communications
Internal communication


Businesses, commerce, markets, trade - general


Crisis management

HF5351

658.4056