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Advertising
Language: English Publication details: London : Pitman Publishing, 1999Edition: 4th edDescription: 394pISBN: 0273634356Subject(s): Advertising | Marketing | Marketing | Public relations | Sale promotion | Printing | SalesGenre/Form: Advertising DDC classification: 659.1 | 659 Summary: A comprehensive and cocise guide to the subject. There is new material on leading-edge printing and communications technology and a completely new chapter on the advertiser and the Internet| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Book - Standard loan | CAFRE Enniskillen Library Shelf 29 | 659.1 JEF (Browse shelf(Opens below)) | 1 | Available | 176478 |
A comprehensive and cocise guide to the subject. There is new material on leading-edge printing and communications technology and a completely new chapter on the advertiser and the Internet
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