Guide to the effective business plan

By: Lane, MichaelLanguage: English Series: Easyway GuidesPublication details: London : Easyway Guides, 2002Edition: 2nd edDescription: 96pISBN: 1900694964Subject(s): Business management | Businesses, commerce, markets, trade - general | Marketing | Financial controlGenre/Form: Business plans DDC classification: 658.4012 | 658.401 Summary: This second edition of A Guide to The Effective Business Plan, substantially builds on the first edition in the light of changes in approach in this area, specifically changes introduced by the American School of Business, placing greater emphasis on marketing and financial projections. The book is clear and concise, can be utilized by potential businesses or existing businesses, and is a practical guide to the process of putting together a business plan for new or existing business, whether a limited company or sole trader. By following the advice in the book, the person in business or about to start in business will be in a position to create an effective plan that will almost certainly change the nature and operation of the organization. The following areas are covered: Assessing the business and product; Identifying Strengths and weaknesses; Marketing strategies; Location; Staffing; Sources of finances; Putting together a viable business plan
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Book - Standard loan CAFRE Enniskillen Library

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658.4012 LAN (Browse shelf (Opens below)) 1 Available 176422
Book - Standard loan CAFRE Greenmount Library

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658.401 LAN (Browse shelf (Opens below)) 1 Available 160251
Book - Standard loan CAFRE Greenmount Library

Opening Hours

Day Opens Closes
Monday 08:45 22:00
Tuesday 08:45 22:00
Wednesday 08:45 22:00
Thursday 08:45 22:00
Friday 08:45 17:00

 

658.401 LAN (Browse shelf (Opens below)) 1 Available 160250

This second edition of A Guide to The Effective Business Plan, substantially builds on the first edition in the light of changes in approach in this area, specifically changes introduced by the American School of Business, placing greater emphasis on marketing and financial projections. The book is clear and concise, can be utilized by potential businesses or existing businesses, and is a practical guide to the process of putting together a business plan for new or existing business, whether a limited company or sole trader. By following the advice in the book, the person in business or about to start in business will be in a position to create an effective plan that will almost certainly change the nature and operation of the organization. The following areas are covered: Assessing the business and product; Identifying Strengths and weaknesses; Marketing strategies; Location; Staffing; Sources of finances; Putting together a viable business plan

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