Creating breakthrough products: innovation from product planning to program approval (Record no. 87167)

MARC details
000 -LEADER
fixed length control field 00633cam a2200205 4500
001 - CONTROL NUMBER
control field u70050
003 - CONTROL NUMBER IDENTIFIER
control field SIRSI
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211102s2002 000 0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0139696946
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.153
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cagan, Jonathon
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Vogel, Craig M.
245 ## - TITLE STATEMENT
Title Creating breakthrough products: innovation from product planning to program approval
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Financial Times Prentice Hall,
Date of publication, distribution, etc 2002
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Innovation
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Product development
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Innovation
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategic management
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
Not Withdrawn Not Lost   Not Damaged Available for Loans CAFRE Loughry Library CAFRE Loughry Library 02/03/2006 8 HF5415.153 CAG 155067 23/04/2013 15/04/2013 1 02/11/2021 Book - Standard loan

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