Marketing strategy and competitive positioning (Record no. 79659)

MARC details
000 -LEADER
fixed length control field 00513cam a2200193 4500
001 - CONTROL NUMBER
control field u54957
003 - CONTROL NUMBER IDENTIFIER
control field SIRSI
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211102s1998 000 0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0133712532
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hooley, Graham J.
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Saunders, John A.
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Piercy, Nigel
245 ## - TITLE STATEMENT
Title Marketing strategy and competitive positioning
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London:
Name of publisher, distributor, etc Prentice Hall,
Date of publication, distribution, etc 1998
300 ## - PHYSICAL DESCRIPTION
Extent xiii,482p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
Not Withdrawn Not Lost   Not Damaged Available for Loans CAFRE Loughry Library CAFRE Loughry Library 02/03/2006 27 HF5415 HOO 148871 08/11/2016 25/10/2016 1 02/11/2021 Book - Standard loan

Powered by Koha