Publicity, newsletters and press releases: (Record no. 66867)
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000 -LEADER | |
---|---|
fixed length control field | 01122cam a2200349 4500 |
001 - CONTROL NUMBER | |
control field | u893 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | SIRSI |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 211102s2002 000 0 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0198603843 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | DZVW |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.2 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 300.72 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Baverstock, Alison |
245 0# - TITLE STATEMENT | |
Title | Publicity, newsletters and press releases: |
Remainder of title | generating successful publicity whatever your budget |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Oxford : |
Name of publisher, distributor, etc | Oxford University Press, |
Date of publication, distribution, etc | 2002 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 96p. |
440 0# - SERIES STATEMENT/ADDED ENTRY--TITLE | |
Title | One Step Ahead Series |
500 ## - GENERAL NOTE | |
General note | includes index |
500 ## - GENERAL NOTE | |
General note | 0198603843(pbk.) : |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Press releases |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Publicity |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Public relations |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Media and the press |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Communication skills |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Business communication |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | English language |
520 ## - SUMMARY, ETC. | |
Summary, etc | Shows how to sell your ideas and write effective copy, develop a publicity strategy and stick to it and work out what kind of message to present |
365 ## - TRADE PRICE | |
Price type code | £6.99 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Not Withdrawn | Not Lost | Dewey Decimal Classification | Not Damaged | Available for Loans | CAFRE Enniskillen Library | CAFRE Enniskillen Library | Shelf 36 | 02/03/2006 | 1 | 300.72 BAV | 157593 | 20/11/2002 | 1 | 02/11/2021 | Book - Standard loan |
Not Withdrawn | Not Lost | Dewey Decimal Classification | Not Damaged | Available for Loans | CAFRE Enniskillen Library | CAFRE Enniskillen Library | Shelf 36 | 02/03/2006 | 300.72 BAV | 157589 | 02/11/2021 | 2 | 02/11/2021 | Book - Standard loan | |
Not Withdrawn | Not Lost | Dewey Decimal Classification | Not Damaged | Available for Loans | CAFRE Enniskillen Library | CAFRE Enniskillen Library | Shelf 36 | 02/03/2006 | 300.72 BAV | 168402 | 02/11/2021 | 3 | 02/11/2021 | Book - Standard loan |