Marketing plans: how to prepare them, how to profit from them (Record no. 131122)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00843cam a2200241 4500 |
| 001 - CONTROL NUMBER | |
| control field | u140140 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SIRSI |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170207n2016 000 0 eng u |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781119217183 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McDonald, Malcolm |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wilson, Hugh |
| 245 1# - TITLE STATEMENT | |
| Title | Marketing plans: how to prepare them, how to profit from them |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Chichester: |
| Name of publisher, distributor, etc | Wiley-Blackwell, |
| Date of publication, distribution, etc | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 615p. - immediately available as an e-copy by clicking on the link below |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://www.vlebooks.com/vleweb/product/openreader?id=NICivilSrv&isbn=9781119217183">http://www.vlebooks.com/vleweb/product/openreader?id=NICivilSrv&isbn=9781119217183</a> |
| Public note | click here |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Successful people |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumer behaviour |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Digital resources |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing strategies |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not Withdrawn | Not Lost | Dewey Decimal Classification | Not Damaged | Available for Loans | CAFRE Enniskillen Library | CAFRE Enniskillen Library | Shelf 29 | 30/06/2022 | 1 | 658 MCD | 235371 | 14/11/2022 | 1 | 30/06/2022 | Book - Standard loan | 27/10/2022 |
| Not Withdrawn | Not Lost | Dewey Decimal Classification | Not Damaged | Available for Loans | CAFRE Enniskillen Library | CAFRE Enniskillen Library | Shelf 29 | 30/06/2022 | 2 | 658 MCD | 235373 | 19/10/2023 | 2 | 30/06/2022 | Book - Standard loan | 21/08/2023 |
| Not Withdrawn | Not Lost | Dewey Decimal Classification | Not Damaged | Available for Loans | CAFRE Enniskillen Library | CAFRE Enniskillen Library | Shelf 29 | 30/06/2022 | 1 | 658 MCD | 235374 | 14/11/2022 | 3 | 30/06/2022 | Book - Standard loan | 27/10/2022 |
| Not Withdrawn | Not Lost | Other/Generic Classification Scheme | Not Damaged | Available for Loans | CAFRE Greenmount Library | CAFRE Greenmount Library | ONLINE | 07/02/2017 | EBOOK | 140140-1001 | 02/11/2021 | 1 | 02/11/2021 | EBOOK |