Marketing management and strategy (Record no. 102315)

MARC details
000 -LEADER
fixed length control field 00630cam a2200217 4500
001 - CONTROL NUMBER
control field u105735
003 - CONTROL NUMBER IDENTIFIER
control field SIRSI
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 000000n2006 000 0 eng u
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273693987
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Doyle, Peter
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Stern, Philip
245 1# - TITLE STATEMENT
Title Marketing management and strategy
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harlow:
Name of publisher, distributor, etc Financial Times Prentice Hall,
Date of publication, distribution, etc 2006
300 ## - PHYSICAL DESCRIPTION
Extent xii, 446p.
300 ## - PHYSICAL DESCRIPTION
Extent e-Book
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://ebookcentral.proquest.com/lib/dfp/detail.action?docID=5136422">https://ebookcentral.proquest.com/lib/dfp/detail.action?docID=5136422</a>
Public note click here
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
Not Withdrawn Not Lost Other/Generic Classification Scheme Not Damaged Available for Loans Dundonald House Library Dundonald House Library ONLINE 09/03/2011   EBOOK 60186 02/11/2021 1 02/11/2021 EBOOK

Powered by Koha